So I have been following a series on Recode where they are tracking the mergers and acquisitions of big media production companies like the recent acquisition of 21st Century Fox by Disney, or AT&T’s acquisition/merger with Time Warner. These moves are...
IGTV is officially here and it has many brands and creators scratching their heads on how to create vertical videos for this new Instagram feature. It’s been a little over 24 hours since the IGTV update and I’ve already seen all types of videos from...
A recent WSJ update hints that Instagram may be rolling out a feature to allow for video uploads of up to an hour. Which clearly would be a move to tap into Youtube’s market. Could this spell the end of Youtube’s reign as social platform of choice for...
In 2017, there was a 327% increase in the search “influencer marketing” and over 50% of marketers had a dedicated budget just for influencer marketing. And Instagram is one of the largest social platforms to get involved in becoming an influencer....